now you have one more reason to see Ulta!
Wait — hold up! now I’ve got yet one more reason to fill my Ulta cart, since now they bring Briogeo hair products at Ulta.
YESSSS! ?
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A couple of their products are quite well known, like their Be Gentle, Be Kind Avocado + Kiwi Mega wetness Superfood Masks as well as Don’t Despair, Repair! Deep Conditioning Masks. Both won appeal finest of beauty as well as Reader’s option awards in 2020.
Be Gentle, Be Kind Avocado + Kiwi Mega wetness Superfood Mask has spinach, chia seeds as well as cocoa seed butter to lock in moisture.
But the brand is most likely finest understood for their haircare products for curly, wavy as well as textured hair; mind you, they do have products for all different kinds of hair.
They’re thought about a “clean line” (air quotes, since there truly isn’t a standardized meaning of what “clean” means in the beauty industry), since everything’s vegan, cruelty-free, gluten-free, as well as they omit sulfates, silicones, parabens, artificial dyes, DEA, as well as phthalates. That’s good. Instead, they integrate what they phone call the NOVA complex, which is a proprietary blend of natural oils, vitamins as well as antioxidants.
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The founder, Nancy Twine, utilized to work in finance, as well as she started the business after tragically losing her mom in a cars and truck accident.
“That profound loss altered my world, as well as likewise influenced me to begin a soul-searching journey to discover new meaning as well as function in my own life as well as produce a meaningful career rooted in inspiration. This journey led me to reconnect with memories which brought me the most joy as well as happiness: the times I spent with my mom when I was young, concoting our own beauty treatments from scratch in our house kitchen area (something she discovered from her mom growing up in rural West Virginia).”
— Nancy Twine, creator as well as CEO of Briogeo (from official Briogeo PR)
They have a excellent reputation for their products for wavy as well as curly gals, as well as I’ve utilized their Don’t Despair repair work Deep Conditioning Mask before as well as liked it. It’s rich yet lightweight, as well as it moisturizes my extremely dry ends without weighing whatever down.
Made for dry, brittle, colored, or over-processed hair, the Don’t Despair, Repair! Deep Conditioning Mask has rosehip oil, B-vitamins as well as algae extract to bring back wetness as well as hydration to thirsty hair.
I’m likewise stoked to provide these few things a try…
Be Gentle, Be Kind Avocado + Kiwi Mega wetness Superfood Mask ($36): influenced by eco-friendly smoothies, this deep conditioning mask contains antioxidant kiwi (known for its high levels of vitamin C), spinach extracts as well as rich avocado oil, as well as is produced all hair types.
Curl Charisma Rice Amino + Avocado Shampoo ($24): A hydrating shampoo that cleanses curly hair without stripping. contains shea butter as well as avocado oil to improve softness without weighing hair down.
Curl Charisma Rice Amino + She curl Defining Conditioner ($24): A moisturizing conditioner packed with rice amino acids to seal the hair cuticle as well as lock out frizz-causing humidity as well as fermented tomato to motivate the formation of uniform curls.
Curl Charimsa Rice Amino Leave-In Defining Creme ($20): A moisturizing as well as de-frizzing leave-in with light, versatile hold.
Are you familiar with Briogeo? If you are, you’ll have to let me understand exactly how you feel about their products!
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Your friendly community beauty addict,
Karen
P.S. TGIF! ?